While the nation fast-forwards to redesign urban mobility, India’s government is developing a system for ride-hailing frameworks that emphasizes fairness, affordability, and driver autonomy. Fares of the likes of Sahkar Taxi, who operates under cooperative setup and another player in the market; Ola and Uber, and the government operated ones in Karnataka and West Bengal both aim to secure the rights of the passengers and drivers. But before these government initiatives have had a chance to take full flight, Lucky Gupta’s OTO Cabs has already made this vision a reality on Indian streets.
At the age of 21, Lucky Gupta realized that the major part of the ride-hailing companies pays more attention to the income rather than to human needs. Drivers pay high commissions to the app, riders get unpredictable service while mere attention to safety measures is often ignored. Lucky and his team by which OTO Cabs was formed chose to tackle the existing problems right away.
The OTO Cabs platform works on a subscription model, providing total control for all earnings for drivers while only taking a small fee for daily or monthly use. Similar to the government’s cooperative approach, the subscription model gives drivers more opportunities to earn, with less pressure exerted on them as well as as absence of unfair practice on their part. It fits the priorities elaborated by the government:<< for drivers to have a platform that will focus on drivers and empower them to earn more and receive respect as well.
The reach of OTO, however, goes beyond benefits that are financial in nature. Safety is the platform’s top priority, especially for women and late-night riders, and that is one of the cornerstones of the platform. Having AI monitoring, live ride updates, driver verification and real time help options, OTO will ensure that your ride is safe and stress free.
The cost-effectiveness, as well as the reliability, of the service take precedence in its design. Pricing is visible and consistent with drivers – riders know how to pay; they know who to trust based on that. Such openness is particularly comforting in a setting where pricing is erratic, where last minute cancellations are common and where there is a dearth of trust.
Lucky Gupta, who is working on the ground, adds important knowledge when it comes to the needs of riders and the situation of drivers. In opposition to following the global tech leaders trend, OTO Cabs was established to meet India’s specific transport needs with local solutions.
It perfectly fits into the government’s efforts to foster home grown solutions for essential services. OTO provides more than transportation, it stands for assurance, equality and dependable service.
During a time when India needs national innovation and resilience, OTO Cabs illustrates the power of innovative younger leaders such as lucky Gupta in pushing meaningful change. The future of commuting in India is not based on the foreign apps—as it belongs to apps developed and managed by Indians.
